Instagram introduces AI-powered tabs under its explore section

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AI will power the new suggested content, and it currently falls under 13 topics: For You, Athletics, Science& Tech, Food, Humor, TV& Movies, Style, DIY, Travel, Nature, Art, Fitness, and Animals .

Image: Getty Images

Instagram is rolling out an altogether redesigned Explore tab.

The magnifying glass icon at the lower end of your screen will no longer lead to merely a search bar, narratives, and media you might like. Now, the Explore tab has a bevy of categories at the top of the screen to help you find the type of content you enjoy most.

The app will rely on artificial intelligence to coordinate the new suggested content. It’s currently broken into 13 topics: For You, Sports, Science& Tech, Food, Humor, TV& Movies, Style, DIY, Travel, Nature, Art, Fitness, and Animals.

Instagram’s redesigned Explore tab categorizes photos and videos into different topics, making it easier for people to find the type of content they enjoy the most.

Image: Screenshot/ instagram

This redesigned Explore tab was announced at Facebook’s developer conference F8 last month, but it is currently only available to a few users. The company’s proclamation also went with the promise of video chats and group video chats, which are also expected to rollout in the near future.

These “new” features are all reminiscent of things that already exist on other social media platforms: Its mother company Facebook’s Discover feature, Snapchat’s Discover page and group chats, YouTube’s video streaming and tailored suggestions, and FaceTime’s video chatting. Instagram, despite taking notions that already exist on other platforms, is still thriving and is now reportedly worth $100 billion.

To browse the new categories, tap on any of them from within the Explore tab. Each one is still formatted with the three-tile rows and starts with a square video that automatically begins playing on the top right-hand side and takes up the space of about four photos. To anyone who uses the app all the time, it should look and feel very familiar.

You can swipe to run from section to section.

Image: jake krol

All of the new categories except the For You tab include associated hashtags on top of each section, such as #plywood under DIY. But these are harder to scroll, since the bar is so thin( you might just end up switching categories instead ).

Categories can also be muted by holding a long tap on whichever segment you don’t care to have.

The new Explore tab design comes on the heels of IGTV introduced last week, and the new redesign should hit all accounts within the next few days.

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